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Strategy

begins with your dream

You may feel you're never doing enough as a business owner. It's more likely you're already doing far too much. My mission as a strategist is to help you step out of the fray and reconnect with your vision.

Together we clarify the details of your dream, and map out an achievable path towards it. Each practical step along your roadmap - from website to marketing and beyond - should be serving your long-term ambitions.

If we work together, you'll hear me use the term 'Quick Wins' because I aim to build sustainable strategies that make an impact as fast as possible. (And yes, if you're also happy to talk about sustainability in your organisation's goals, we'll probably get along nicely.)


 

So how do Strategy services actually work?

All strategy work begins with a free half-hour consultation to establish your current challenges and future objectives. I'll then send through a proposal, with options for next steps tailored to your budget and timeframe.

Once everything's signed off, we meet again to pin down the details of the scope of work we're aiming to achieve together, and you'll send through any existing assets or relevant information. I'll then go away and dig deep into the research and development, before sending you the finished strategy, which we'll discuss together in a final meeting to ensure you're fully set up to move forward for success.

There are numerous practical solutions that we may consider, such as:

 
  • Repositioning your brand through a new website, photoshoot or branding guidelines;
  • Understanding your customers better;
  • Increasing exposure and engagement through content marketing, social media, email newsletters, PR, networking...
  • Exploring new routes to market;
  • The list goes on...

Sometimes clients already know what they want help with, and bring me in to focus on a specific marketing service. Sometimes we start with a blank slate. We work from wherever you are now, and map the best path to where you want to go.
Testimonials for Freelance Marketing Specialist, Agnes Davis

Agnes is the best of colleagues. She excels at design, bringing our vision... to life in the best way possible. And she’s an excellent business leader and partner. A true professional and a pleasure to work with. Grateful for the opportunity to collaborate with her.

VISA
Head of Global Innovation Activations

Capable and reliable, Agnes brings a keen intellect to her work and is a valued addition to any team.

BBC COUNTRYFILE MAGAZINE
Production Editor

We benefited greatly from Agnes’ expertise to sharpen our business focus and put in place practical measures which will help us to deliver on our next corporate plan. She was a joy to work with.

HOUSING LIN
Chief Executive

Very much in command of her subject matter: creative, technically knowledgeable and in tune with the essence of good comms and messaging. Working with Agnes was a consistent pleasure!

TDi SUSTAINABILITY
Head of Research

I have worked with Agnes for several years and I highly recommend her as a collaborative genius. Her attention to detail is second to none and she is an asset to any team.

MUCH BETTER
Business Development Specialist

Agnes is fantastic to work with, bringing the insights and creativity that I wanted for my website, but couldn't do alone. I thoroughly enjoyed working together and the aftercare and marketing plan, social media etc have all been of a very high standard and quality.

GRIEF & LOSS THERAPIST
Flora Jardine

I enjoyed working with Agnes, she was both professional and diligent throughout our time working together. A great team player to have had the opportunity to work with.

BARCLAYCARD
Head of Product & Partnerships

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